Originate and process online Automated product origination and processing makes it possible for customers to get quicker responses to their requests. With Finacle CRM, sales and marketing programs become more effective because they are guided by customer intelligence. Market the right products to each customer Manage customer relationships effectively Targeted right-selling involves offering the best suited product, for every customer, based on their individual needs and preferences. Start with complete and accurate customer information Finacle CRM provides a single customer truth with a complete and unified relationship view of the portfolio held across the bank and multiple host systems. The solution s proven scalability ensures that it can meet the needs of growing banks and established firms alike. Key modules of Finacle CRM can be implemented all at once or activated over time as needed. The solution also arms banks with the tools to increase their reach through effective product-push campaigns. Finacle helps deliver better customer experience across channels and creates an effective platform for right-selling and deepening customer relationships by presenting a unified view of the customer. A comprehensive solution that provides a unified, real time, and consistent view of the customer, across all channels of interaction, can help banks reach that ultimate goal of building profitable relationships with delighted, loyal customers.Ĥ Finacle CRM Finacle CRM, integrated with the powerful Finacle core banking engine, has everything a financial institution needs to address the complete cycle of marketing, sales, and service for banking products. Traditional account management is quickly evolving to become more holistic and nurturing. However, these shifts have brought with them additional pressures for businesses to keep pace with steadily heightening customer demand. Transformation of customer lifestyles, the needs of newly created middle classes, and shifts in consumer behavior - like the rapid adoption of mobile phones and social media - have created new opportunities to reach customers, improve their banking experience, and grow revenues. 1 Accelerate Innovation Get a 360 view of customers Finacle CRM Solutionģ Delight customers today, retain them tomorrow The ultimate goal for any business is to attract and retain delighted customers.
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December 2022
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